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Feb 29 2024

 The accessory trends taking over 2024 

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The secret to pulling together the perfect outfit is all in the accessories. Accessorising can often play a vital role in making an outfit complete. Whether you want to elevate a casual look or add detail to a formal outfit, the beauty is almost always in the details.  

In this guide, we’re revealing the top accessory trends you need to take an ordinary outfit into a Pinterest-worthy one. From the claw clip in every Scandi it-girls bag to the latest, chic way you should be styling your scarf.

Oversized Hair Scrunchies  

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While a wise Carrie Bradshaw once declared that a leading lady should never be caught wearing a scrunchie, 2024 begs to differ! 

This season, oversized scrunchies are going to have their moment. From fashion influencers on TikTok to style icons like Bella Hadid, everyone is starting to get behind the oversized scrunchie trend. 

Add interest to a slicked-back bun, pony or messy top knot with our selection of large hair scrunchies. Opt for something textured to add extra dimension to your hairstyle or pick from our range of fabric accessories, including organza and satin scrunchies for a seamless look. 


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Ponytail Cuffs  

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You don’t need a Dyson air wrap or hours of styling to perfect a sleek and elevated hairstyle. In fact, now you can achieve a flawless hairstyle just by putting your hair into a ponytail. Don’t believe us? That’s because you’re missing a ponytail cuff in your life.  

Ponytail cuffs and covers are the latest accessory trend levelling up our everyday hairstyles. These simple accessories are designed to hide the hair tie underneath, giving your pony a modern and refined touch. 

Discover our selection of ponytail hair tie packs and mini pony claw clips here and elevate your hair in minutes! Perfect for bad hair days or low effort mornings.  


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Hair Ribbons & Bows  

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It’s no secret that bows have become the latest ‘it-girl’ accessory, but what if we told you there’s new ways you can style the trend?  

Level up your hairstyle with our selection of bow hair clips and ribbons in a range of different designs. Adorn your look with our pack of mini hair bows, designed with alligator clips on the back for quick and easy application. 

For an innovative touch, explore our range of hair ties adorned with long ribbons or mini bows, perfect for adding a coquette-inspired touch to a ponytail or space buns. For a voluminous finish to your look, gravitate towards our bow hair scrunchies for a touch of ‘90s nostalgia.  

Explore our entire collection of pastel and textured hair ribbons here for more!  


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Rebranding Florals  

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Floral hair accessories stole the spotlight at Copenhagen Fashion Week, quickly surpassing their roots as a Scandi signature to a global trend. While florals have been a longstanding staple in the fashion world, the rise of textured claw clips, floral scrunchies and rosette choker necklaces are giving florals a refresh. 

Explore our range of rosette hair pins and floral fabric hair claws, perfect for clipping in your hair or pinning to the side of your handbag for that chic ‘on the go’ look. 


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Hibiscus Hair Claws  

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It’s official, resort wear is no longer being reserved for vacation! Instead, 2024 is all about channelling holiday vibes into your everyday outfits. 

Afterall, just because we’re not on a beach somewhere physically, doesn’t mean we can’t accessorise like we are. 

Treat every day like a vacation with our selection of tropical-inspired accessories, including our range of bestselling coastal jewellery and beachy hair accessories. Discover our collection of bestselling hair claws in a range of different colours and sizes, including our fan-favourite Large Hibiscus Hair Claws, or our adorable Mini Floral Claw Clips.  


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Babushka Scarves  

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If you want to channel your inner French girl, all you need is a scarf and a pair of chic sunglasses! The babushka-style scarf trend is starting to gain traction in 2024, as seen on celebrities like Billie Eilish and Kendall Jenner.  

The vintage-inspired style has the power to give any outfit an effortless, cool girl edge. The nostalgic scarf trend is perfect for every day and can be worn in countless ways! Discover our entire selection of satin scarves in a range of different colours and patterns here to style the trend yourself.  


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The Return of Anklets  

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Anklets are making their mark as a popular accessory choice in 2024! The beauty of anklets is their ability to add detail and charm to any outfit. Whether you prefer a delicate and dainty chain or want to complement your shoe choice with a bold design – anklets can give an outfit a sense of cohesion from head to toe.  

Celebrities like J-Lo and Rihanna are no strangers to the anklet trend, giving us all the license to incorporate anklets into our everyday jewellery stacks. 

Explore our range of refined and embellished anklets here and get creative with your look.  


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Beaded Jewellery 

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We have Taylor Swift to thank for encouraging us all to return to the beaded jewellery trend! Whether you found yourself beading friendship bracelets this year for the Eras Tour or have noticed some of your favourite celebs styling beaded jewellery – this season is all about customising your outfit.  

Style icons like Hailey Bieber, Dua Lipa and Gigi Hadid have been spotted styling playful and colourful beaded accessories, from choker necklaces to beaded bracelets. Whether you want to lean into the resort-wear look with a cowrie shell necklace or add a pop of colour to your look with a stack of beaded bracelets, this versatile trend has something to suit all styles.  

Discover our range of beaded jewellery here for more!  


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The Rise of the Nap Earring

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Flat back earrings have solidified their status as a signature staple in our stack, coveted for being a versatile and comfortable jewellery option. Flat backs, also known as nap earrings, are designed with a low profile silhouette and flat earring back, making the ultimate everyday earring.  

Whether you want to customise a lobe or cartilage piercing, flat backs are both practical and stylish. Discover our range of gold plated, surgical steel and titanium flat backs adorned with cubic zirconia crystals, trending motifs and more!  


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There you have it, our guide to the accessories you didn’t know you needed! Level up your look with our selection of trending finishing touches here for more. Don’t forget to tag us in your looks over on our Instagram with #MyLovisa.  

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